The function of ‘Marketing’ is very misunderstood. Many think it is Sales. Others think it's advertising or branding. Some even think that marketi

The best marketing technique? Quick answer... one that works! Marketing is a lot of science. Think of a laboratory somewhere where researchers and

Business leaders will often talk about a ‘Sales Pipeline or Funnel.’  The sales pipeline is a process by which a sales person will identify early

Millennials - An Untapped Resource Millennials actually understand Bitcoin, Artificial Intelligence and how to maximize the power of social media. Th

The old workforce When I started my work life (back when dinosaurs roamed the earth), new employees were told to “Fit In” or “F#$% Off” (the

The Millennial Generation is the most educated demographic group in history. They also hold the smallest proportion of leadership positions. In years

Customer satisfaction is almost everything these days. I say “almost” because your profitability, businesses growth, and career all depend on how

You have a great team, harmonious culture, and a proven customer serving strategy. What could go wrong? Frankly speaking... shit happens. However, any

The quickest and easiest way to improve your customer service is to empower your team. Your customer service team members should never have to escalat

Every company on the planet says that they value customer service and “go the extra mile” to satisfy their customers. Sadly, very, very few actual