This time of year is most commonly associated with making a fresh start and setting goals for one's self or the organization they lead. We all know t

The leaders who I talk to seem to think that goal setting is hard.  Most also think that corporate planning is hard too.  Why? When I look at virt

Brands Everything has a brand. Corporations. Countries. Sports teams. Animals. And... People. Everything has a brand. A personal brand is quite si

What Does a Brand Mean? Steve Jobs once said: "A [personal] brand is one simple thing, and that is trust." I was lucky enough to be in Maui recent

Strategy and Brand Alignment These days, organizations are becoming more and more clear about their brand.  Some are also becoming clear about their

Quick answer... if you don’t know who is responsible for improving your emotional intelligence then you may have just discovered you have little or

What is listening? When it comes to emotional intelligence – or EQ – why is the lost art of listening so important?  And by listening, I mean ac

Are we born with emotional intelligence? Quick answer... No.  There are two very key reasons we are not born with emotional intelligence.  One is n

What is a marketing plan? What does a successful marketing plan look like? How will I know if I’ve got it right? All great questions that I hear oft

First off, what is marketing? Nothing happens without a sale. Sales happen more often when the process is structured and predictable. That is where m